Alexis Rivera is a graphic designer, illustrator, web designer and not someone who frequently talks about herself in the third person– she promises.
To discuss more about a certain project, to inquire about working together, or just to chat more, contact me (See no more third person) at alexisriveradesigns@gmail.com
HELLO
KALEIDA BALL
Creative Direction | Branding | Visual Storytelling | Graphic Design
The Kaleida Ball is a black-tie fundraising event benefiting the Kaleida Health Foundation in Buffalo, New York. For the 2025 Kaleida Ball, I was responsible for both the creative direction and the execution of all design elements.
This included developing the overall visual concept and branding to ensure a cohesive look and feel across all materials. I led the ideation process, set the visual tone, made key design decisions to align with the event's mission and audience, and collaborated with external event partners. In addition to directing the vision, I personally created all assets—such as the art installations, promotional materials (print and digital), signage, and social media graphics—ensuring consistency and high quality across every touchpoint.
PATRICIA ALLEN FUND
Graphic Design | Apparel + Product Design
The Patricia Allen Fund is a charitable initiative in honor of Patricia Allen, the late grandmother of Buffalo Bills quarterback Josh Allen. The fund is managed by the Children's Hospital of Buffalo Foundation.
As Design Lead for the Patricia Allen Fund, I created a cohesive suite of branded materials spanning apparel, packaging (including beer cans and pizza boxes), digital communications, signage, and more—helping elevate the campaign’s visual impact and reach.
